It was a gorgeous week in Calgary as delegates from sports museums all over North America congregated at the 46th annual International Sports Heritage Association conference hosted by Canada’s Sports Hall of Fame. Attendees of this exclusive conference included executives from high profile sports organizations including the San Francisco 49ers, Green Bay Packers & St. Louis Cardinals to name a few.
We had the pleasure of addressing the delegates in a session titled Survey Says? alongside Rory Cory, Senior Curator and Director of Collections at The Military Museums in Calgary.
Our session was made up of three parts:
- Best practices for getting visitor feedback
- Paper vs. digital surveys at The Military Museums in Canada
- Live visitor surveys
Our goal was to provide museum professionals with the necessary tools to become even more visitor-centric by focusing on their visitor engagement strategy. Data was collected via a visitor survey. Additionally, we wanted attendees to connect with thought leaders like Rory Cory, who are currently contributing to the popularity of modern visitor feedback solutions like QuickTapSurvey.
Why collect visitor survey feedback?
It’s a subject we’ve discussed before – similar to how businesses use market research to sell a product, museums and galleries now visitor surveys to improve exhibits and strategize their outreach. QuickTapSurvey’s visitor feedback solutions include survey kiosks, customized to provide visitors with a seamless brand experience.
If you’ve visited any of these fine museums below, chances are you have interacted with a QuickTapSurvey survey kiosk without realizing it.
Related case study: Art Gallery of Ontario (AGO)
I think it’s safe to say the audience particularly enjoyed the live workshop where they played around with the QuickTapSurvey app and experienced firsthand the simplicity around designing surveys, collecting responses, and analyzing the data like a pro.
See the presentations
We are excited to share with you both presentations from the Survey Says? session at ISHA. It’s the next best thing to attending the live conference.
Also published on Medium.