Mobile Survey App Features You Need

When it’s time to invest in a new tool or software, you want to be 100% sure you’re making the right decision. The last thing you want to do is spend hundreds (or thousands!) of dollars on a tool that doesn’t have the functionality you need or bring the ROI you want. It’s important to make the correct decision from the get-go, because switching from one tool to another can be a costly nightmare. All of this is true when considering investing in a new mobile survey app.

Mobile Survey App

If it’s time to invest in survey software, here are important features to look for in a mobile survey app. Make a wise decision on the best survey solution for your business by choosing a survey tool with these features.

Pre-Built Survey Templates

You want to get the most for your money, so look for a mobile survey app that gives you lots of options and flexibility. Surveys are incredibly useful in many different departments and situations, from performing research before launching a product to gathering leads at trade shows.

Invest in a tool that provides a wide variety of pre-built templates to help you get a jump start on deploying your surveys. There’s no need to spend hours researching the perfect survey questions and formats when you have them all pre-built and ready to go!

Survey Delivery Flexibility

You need to adapt your surveys to your customers. This might mean having a short point-of-sale survey set up at your register. Gathering customer feedback from a freestanding kiosk may be a better option. You might just need a tool that allows you to email out a link so your customers can fill out the survey from their own device.

No matter how you need to reach your customers, choose a survey tool that offers you survey delivery flexibility. You might find that you need to use a variety of survey delivery styles, so finding one tool that offers all these delivery routes is essential to maximizing your money. And don’t forget: make sure everything is always mobile-optimized!

Related: In-Person Surveys vs. Online Surveys: Which One is Better?

Offline Data Capture

As connected as our world is, there are still times you might find yourself without an internet connection. If your mobile survey app doesn’t work when faced with this situation, it’s not the right one for you.

Whether you’re out in the field performing audits and inspections, traveling to hundreds of trade shows that have spotty internet, or polling people on-site during events, it’s important to have a mobile survey app that always works. With offline data capture, you can feel confident gathering data, regardless of the strength of the Wi-Fi or internet availability. When internet is not necessary, you have the flexibility to offer your survey from anywhere.

Robust Reporting & Analytics

The most important part of surveys is the data you gather from them. Don’t invest in a survey app that can’t deliver the reports you need to make sense of your survey data! Look for a survey tool that provides visual reports, as well as a variety of ways to export your data to dig in deeper. Other powerful reporting tools to look for include survey participant scoring and on-going NPS reporting.

Read Next: Tips on Analyzing Survey Data Effectively

Bundled Survey Features

What other tools do you need to create the ultimate survey? If you want to get the most out of your investment, look for a survey tool that includes lots of features for a bundled price. There are definitely add-ons worth the extra investment, but you shouldn’t choose a mobile survey app that can’t provide crucial tools from the get-go for a bundled price.

Here’s a snapshot of important survey features to look for in a standard mobile survey app bundle:

  • signature field
  • kiosk mode
  • skip logic and question branching
  • customization and branding capabilities
  • integrations
  • unlimited data collection
  • offline capabilities

If you’re ready to invest in a mobile survey app with the features listed above, try QuickTapSurvey! Capture data anywhere (even offline) with beautiful surveys and mobile forms you can build in minutes. Start your free trial today to get a feel for all the great features that make creating, launching, and analyzing surveys simple and quick.

Lindsay McGuire

Lindsay McGuire

Lindsay is a digital content SEO specialist, splitting her time between developing SEO strategies and creating content. She is a graduate of the University of Missouri School of Journalism and enjoys all facets of marketing.